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How to integrate Google Business Profile listings with Birdeye - Multi-location Account?

This article shows you how to integrate Google Business Profile listings with Birdeye for a multi-location account.

Updated in the last hour


Integrating your Google My Business (GMB) listing with Birdeye is a more reliable method to get reviews. Once your GMB listing is integrated with Birdeye:

  • Google reviews on your GMB profile will be automatically aggregated into your Birdeye account for effective management.

  • You will also be able to respond to your Google reviews conveniently from within your Birdeye account. You will no longer need to log into your GMB profile to respond to customer reviews.

  • You will be able to get instant notifications for new reviews as well as updated reviews.

  • Integrating Google with Birdeye will ensure better reporting in terms of time accuracy.


NOTE:

Every business needs to follow a two-tier process to fetch reviews from their GMB listing(s).

Tier -1: Add your GMB listing(s) to review monitoring.

Tier -2: integrate the GMB listing(s) with Birdeye.

To learn how to add your GMB listing(s) to review monitoring, read the help center article: How do I add or delete a review site from monitoring?

INTEGRATING GMB LISTING

To begin the GMB listing integration, you need to authenticate your Google account. Birdeye will then fetch the GMB listings associated with your account and allow you to integrate those listings.

The steps to integrate your GMB listing(s) are detailed below.

  1. Click on the ‘Settings’ tab on the left navigation rail.

  2. Click on the ‘Integrations’ tab and select the ‘Google’ option.

  3. On the new screen, click on the ‘Connect’ button.

  4. It will redirect to the ‘Google sign-in page.’

  5. Log in to your ‘Google account’ linked with your GMB listings.

  6. Once you log in, select the Google account you want to integrate with Birdeye.

  7. Give permissions to Google to provide Birdeye access to your GMB listings.

  8. Click on the ‘Allow’ button to proceed.

  9. It will redirect to your Birdeye account.

  10. All the listings associated with your Google account will be visible.

  11. Once the associated listings are fetched, select and ‘Add’ the listing(s) to your Birdeye account.

  12. View a success notification once the GMB pages are integrated.

    NOTE:

    A ‘Green Dot’ next to the listing denotes that the integration with Birdeye is live, while a ‘Red Dot’ denotes that the integration is broken. You can still map a GMB listing to a Birdeye location if the status of the listing is ‘Red.’

  13. Update the logo, and brand name and edit the welcome message and message for outside business hours to manage Google messages. For more information, read the help article: How do I set up Google Messaging within Birdeye?

  14. On the next screen, confirm whether the brand logo and name are correct.

NOTE:

Birdeye takes 5-30 minutes to complete this process.

IMPORTANT:

  1. You will not be able to change the brand logo and name after you’ve saved them.

  2. If your business' Google account is managed by a separate entity, and you wish to allow them to integrate the GMB listing with Birdeye, you need to generate a social connect URL. You can then share the URL with the marketing agency or freelancer who manages your Google account. It helps them connect a social page with Birdeye without logging into the account.

To learn more about how to generate a social connect URL, read the help center article: How to generate social connect URLs?

MAPPING THE GMB LISTINGS

Once you have integrated all the GMB listings with Birdeye, it is now important to make sure each page is linked to the correct business location.

To link the integrated GMB Listings to the right location, are detailed below.

  1. Click on the ‘Select page’ drop-down button next to the location.

  2. Select the page you want to integrate from the list of all integrated pages.

    NOTE:

    All the unmapped locations will appear at the top of the page.

  3. Click on the 'Map this page' button to proceed.

    NOTE:

    If the address on the location does not match with the selected GMB page, you need to confirm whether you still want to map the page.

  4. Confirm, the GMB page will be mapped with the location.

REMOVING A SINGLE GMB LISTING

If you want to remove a single GMB listing.

  1. Click on the ‘Manage Google pages’ button.

  2. On the new screen, hover over the listing.

  3. Click on the corresponding ‘Remove’ icon.

REMOVING MULTIPLE GMB LISTINGS

To remove multiple GMB listings.

  1. Click on the ‘Actions’ drop-down button and select the ‘Remove’ option.

  2. Select the listings and click on the ‘Remove’ button on the top.

NOTE:

You can delete a maximum of 100 listings in bulk.

BENEFITS

  • Respond to reviews

  • Add review widgets to your website

  • Enable landline texting

MOBILE APP:

All the best Birdeye features are available on the go. Send review requests, respond to customer questions, and convert leads across channels — all from the palm of your hand. Download the Birdeye app from the App Store (iOS devices) or Google Play Store (Android devices) or by scanning the QR code below.


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